Hi, I’m Vrushti — a Product & UX Designer passionate about creating intuitive, human-centered experiences that integrate into everyday life. I believe that great design simplifies complexity and empowers users without demanding their attention. My work blends systems thinking, visual storytelling, and user research to craft solutions that are not only functional but meaningful.

I recently graduated from BFA in Human-Computer Interaction Design at California College of the Arts, I’ve worked across web, mobile, and connected device projects, leading the design process from research to shipping products with a focus on user-centered thinking and strategic problem-solving. With a keen eye for detail, I enjoy diving deep into systems to uncover problems and solve them through thoughtful UX and feature innovation.

I’m especially intrigued by how design functions within broader product ecosystems — often exploring how startups structure their design strategies, frameworks, and feature rollouts to align with growth and scalability. I’m driven by curiosity, fueled by feedback, and always seeking ways to create experiences people don’t just use — but enjoy.